By Andrew Bang, Boomerang Capital Partners

As many of you already know, we lend to fix and flippers, and we also do or have done, plenty of projects on our own. All of which means we spend much of our days and nights thinking and talking about real estate. With all of the changes and issues going on in the market, we thought we’d collect and share some thoughts on things we are seeing right now. In compiling and reflecting on this list, it has seemed a bit like these are pretty basic, but as Michael Jordan reminded us: “Get the fundamentals down, and the level of everything you do will rise.” (Yes, this is a basketball quote, and yes, we are still bummed the Suns are out of the hunt).

Here are the six things we are seeing lately among flippers across the board that contribute to a winning game: 

Budget: Basically Useful

Speaking of basics, it really doesn’t get more basic than a budget, but it remains a top issue to save headaches and heartaches. And we have been reminded that the more specific a budget is (within reason), the easier it is to measure progress and variance. You can go overboard with too much detail (like how many screws you plan to use), but broad categories like “I’ll spend $40,000 on the kitchen” will not provide enough detail when it comes time to make decisions and order materials. What you’re looking for is balance: a well-researched budget with sufficient detail and completeness, including timing, that you then monitor and stick to.

And of course, don’t forget your permits. Thankfully, we are hearing fewer problems here. 

Team: Vet your players and then coach them

Just like in any title-winning team, the success of the game rests on the skill of the players. This holds true for the team you assemble to help you get the flipping done. Francisco Vallecillos, VP of Lending, points out, “Your team needs to be vetted and ready to go. Shopping for contractor services post-purchase can be costly, for both time and resources.” Then you, as the GM of this project, get backed into a bit of a corner and end up going with the fastest option, which in many cases is not the best priced or has other issues. This may also mean you resort to using a second or third choice, as the top pick is committed elsewhere (and the best service providers are still fully booked out a few months in advance). The same can be said for the realtor that will be selling your project upon completion and any of the subs or other service providers that you use. Putting time and effort into vetting your “players” before it’s crunch time will save you a mad scramble at the end.

Once that team is chosen, it needs monitoring and coaching. This simple factor is key to staying in front of problems and heading them off before they become real issues. Check-in with them on a regular basis to make sure everything is going to plan and that small issues do not become big issues.

Taking Advice from your _________. 

Yes, that space is left blank intentionally because, in various stories, it is filled in by “contractor,” “realtor,” or even “spouse or significant other,” any and all of which can be problematic.

Everyone has an opinion! When things don’t go to plan or are difficult, it is certainly natural to reach out for help and advice, but that usually is a mixed bag at best. Once the project is budgeted and ready to go, it’s frequently unhelpful to ask for opinions. Most of those ‘helpful’ suggestions are going to involve an upgrade of one sort or another. These can come from a well-intended but inexperienced friend walking the property with you or a self-interested contractor. You might hear things like: “This is a nice kitchen, but you really should do new cabinets,” or “You should open up this space.” You may also be tempted as you wander around a project and think, “A bit more landscaping might really make this place pop.” Remind yourself frequently: if it’s not in the plan, it’s not in the plan. Don’t take advice from armchair enthusiasts! 

Some time ago, we had a borrower that had a new girlfriend that was a realtor. At the end of one of his projects, she took it upon herself to blue tape the project to make it more ‘sellable,’ and when she was done, the property was covered in blue tape. For example, a refinished bathtub needed complete replacement, more can lights and landscaping plants, etc. The outcome was budget overruns because of unnecessary replacements and re-work, ruined subcontractor relationships, and an ex-girlfriend. That borrower learned his lesson and has a new girlfriend, and while she is also in the business, they don’t share ‘insights’ into one another’s projects (and have been together for a few years now).

Chasing the Next ‘New Thing’ vs. Home Court Advantage

When troubles come around, there is a strong temptation to throw out everything and do it some ‘easier’ way, like maybe finding homes in a new area, trying out a new concept, etc. While certainly all of these are good ideas, the flippers we see being successful are working harder in areas they already know. And no one yet has found anything easier elsewhere, but we have seen quite a few borrowers that were very good in Glendale or Peoria struggle chasing the redevelopment near Loop 303. Tadd Jones, VP of Lending, points out that in the event you expand or go to a new area, your crews and other support may not follow. And anyone who thought Queen Creek was going to be easy is now cursing as they sit in traffic trying to get in or out of there. 

There is something to be said about the home-court advantage. It’s not enough on its own, but it certainly helps, and if you can choose your court, you are more likely to win. And when you are the number one seed and your stadium is a mile high, it is a significant advantage. 

Overpricing: Stay in the Ballpark

I know we’re mixing analogies here, but in this case, the “ballpark” is where the most successful flips are sold. Pricing is certainly tricky right now, and no wonder people are having issues. Certainly, the return of spring and the seasonal uptick in both prices and volumes have helped stabilize prices and increased volumes, but it is nowhere near back to normal, let alone the levels of last year at this time.

It may be useful to remember that the way most flippers make money is not by holding out for the absolute highest price on a single project but rather by doing more projects. Andrew Bang, VP of Lending, shares that he was going through the numbers at the end of a project with a seasoned borrower, and it was clear that the project was going to result in a loss. As the borrower optimistically shared: “To win the game, you gotta stay in the game.” this is a good insight, and we are happy to report that his next project is progressing profitably.

And yes: we are looking forward to the Diamondbacks!

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AZREIA, Arizona Real Estate Investors Association, is a professional association that exists to serve the needs of independent real estate investors. We provide market information and analysis, education, networking opportunities, implementation guidance, and support to assist our members in achieving success in real estate investing. Since our founding in 2002, we have helped thousands of real estate investors.

  • We believe real estate investing can help anyone achieve their financial goals. Success is a process and real estate investing over the long-term can provide exceptional results. Your results are dependent on your commitment to success and the effort you put forth in addition to market factors both seen and unseen. Not everyone is willing to commit and do what is necessary (legally, ethically and morally) to succeed. We do not believe in “get rich quick”! Please take our FREE Entrepreneurial Self Assessment to better understand your suitability for real estate investing. It takes about 20 minutes.
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Most people consider investing in real estate as a way to solve an issue or issues in their life. The good news is real estate investing can work for anyone. So, the quick answer to the question is yes, real estate investing is a good way to solve many financial issues.

The bad news is many times a person will not take the necessary steps to ensure success in real estate investing. So, while real estate investing will work for anyone, it will not work for everyone. If you are committed and take the necessary actions (legally, ethically and morally) your probability of success is very high.

We encourage all new investors to complete AZREIA’s FREE Entrepreneurial Self Assessment. This 20 minute exercise will help you determine if real estate investing is right for you. Also, you will understand the type of investing most suited to your personal situation. [CLICK HERE to take the Entrepreneurial Self Assessment] Based on your results, you may determine to complete Launch Pad.

At AZREIA, we have a path for all people considering real estate investing to follow as a way to get started and determine if real estate investing will work for you. We call it Launch Pad!

Launch Pad is a planning process that when completed provides most new investors with the following:

  1. Your Optimal Investing Path
  2. Your Preferred Property Type
  3. Your Property Acquisition Plan
  4. Your Funding Plan
  5. Your Educational Plan
  6. Your Team Building Plan
  7. Your Networking Plan
  8. Your Beginning Timeline

We’re sure you noticed that each one of the above eight items begins with “Your”. That is because every investor is different. Your needs are unique to you, so your plan needs to be specifically designed to meet those needs. Also, your plan should fit in with your current life situation.

Here’s the kicker…. Going through the Launch Pad process will also determine if real estate investing will work for you at this time in your life. If so, great! You have a plan to implement. If not, isn’t it better to know that up front and save you a lot of time, money and anguish? At that point, you can consider other ways to solve the problems you are facing.

Consider registering for our next Launch Pad session. You will need to set aside about four hours to complete the process. If you are an AZREIA member, there is a small $30 fee for Launch Pad. Non-members may attend on a space-available basis but pay a non-refundable $100 fee to attend.

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New to Real Estate Investing: How AZREIA Membership Helps Me

Congratulations! Just knowing that real estate investing will help you means you’re off to a great start to achieving your financial goals. As an AZREIA member and new to real estate investing we take all of the guesswork out. You start by completing Launch Pad and then the rest of the items listed below. There is a Launch Pad session about every 30 – 45 days. This process will take months off your development time and gets you started doing deals as soon as possible.

1. Register for and complete Launch Pad – Proper planning is the major differentiator between those who succeed and those who don’t. We are so committed to you getting off to a great start that Launch Pad is included for AZREIA members for just $30. This four-hour session provides most new investors the following eight critical items:

  1. Your Optimal Investing Path
  2. Your Preferred Property Type
  3. Your Property Acquisition Plan
  4. Your Funding Plan
  5. Your Educational Plan
  6. Your Team Building Plan
  7. Your Networking Plan
  8. Your Beginning Timeline

We’re sure you noticed that each one of the above eight items begins with “Your”. That is because every investor is different. Your needs are unique to you, so your plan needs to be specifically designed to meet those needs. Also, your plan should fit in with your current life situation.


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2. Start implementing your Launch Pad Plan immediately! Your personal Launch Pad plan tells you what to do and when to do it. So, schedule the education you need. Begin building your team. Attend the networking sessions important to your plan. Implement your Acquisition Plan. Time to get going! It’s all in your Launch Pad plan!

3. Review the latest Market Update in the Member Resources tab in the Member’s Area of this website. As an investor it is important that you stay informed on the market. Creative real estate investing means being able to respond to market conditions in your negotiations, marketing, acquisitions, pricing, etc. It will take you a while to become comfortable with market trends. Attending the Market Update and Market News segments of AZREIA’s monthly meetings will help you understand trends and directions important to your investing.

4. Optional: View the Success Factors video series by CLICKING HERE. This free, one-hour, six-part video covers several important topics for new investors:

  1. What Will Be Covered
    1. Goal Setting
    2. Getting You Started Quickly
    3. Taking Months Off Your Ramp Up Time
    4. Getting You Connected
    5. Reducing Mistakes
  2. Jumping Right In!
    1. Getting in the Right Mindset to Succeed
    2. Top 5 Success Factors
    3. Separating Fact from Myth
    4. Understanding Different Investing Strategies
  3. Education: Spending Your Dollars Wisely
    1. Education You Need Versus Unnecessary Education
    2. Mentors: What You Need to Understand Before Spending Your Money
  4. It’s All for Nothing if You Don’t Do a Deal
    1. Finding Deals
    2. Getting Money for Deals
  5. Tools for Success
    1. Building Your Team
    2. Leveraging the Market Update
  6. Time to Get Started!
    1. Look Out!
    2. Your Next Steps

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Experienced Investors

Congratulations! You are somewhere along the path to achieving your objectives. Maybe you have rehabbed a couple of houses or acquired a few rentals. Possibly you have already achieved your objectives and are fully living the life you dreamed. Regardless of where you are on your path, an AZREIA membership will benefit you by helping you get to your goals faster, increasing the margins on your current investments and simplifying your business.

Seven Ways AZREIA Will Help You

1. Market Information – Market knowledge sets you apart from your competition. How you use the knowledge and information will be unique to you and your needs. Valued market information will help you adjust your investing to current market conditions, so you don’t miss opportunities. The knowledge you gain from this valuable tool will help you communicate as an expert. It will help you raise money from investors. You will justify pricing and offers based on market trend analysis. The Market Update is invaluable and free to members.

2. Controlling Your Cost & Saving Money – AZREIA members have access to exclusive benefits from dozens of our Business Associates and major national companies like The Home Depot where members can qualify for 2% rebate and receive exclusive pricing on paint, cabinets and appliances. AZREIA members on average save over $1000 per year each through our expansive relationships. Experienced members save many thousands of dollars each year.

3. Simplify Your Business – Real Estate investing is constantly changing. New processes, new technology, new creative techniques are always coming along. AZREIA will keep you at the forefront of it all.

4. Networking – The most successful investors realize the tremendous value of networking. AZREIA makes it simple to network with a purpose. From the structured networking of the Phoenix Real Estate Club designed for experienced investors to achieve results to great networking opportunities at all our strategy based subgroups, we have made networking effortless.

5. Improving Your Team – We know you already have a team in place. You wouldn’t be a successful investor without one. Through AZREIA’s Business Associate Program it is very possible you will improve your team with experts in virtually all of the services and products you will need. You know the value of having an experience, expert team. If you need to upgrade your team, AZREIA can help.

6. Education – You’re successful, so you are smart as it relates to investing. AZREIA’s most successful investors continuously invest in their advanced education. AZREIA’s reputation allows us the benefit to be very picky on the national educators we bring to our members. We realize it is important for you to understand the latest techniques and how to integrate them into your current investing.

7. Two Things Successful Experienced Investors Need To Do – We have found that time constraints often prevent or delay experienced investors from doing two thing that will protect their long term success – proper insurance coverage and exceptional asset protection. AZREIA will assist you in understanding your insurance coverage and asset protection. We are not an insurance company or attorneys and will not give you advice. We will help you to understand what you need to know and the questions you must have answers to in both of these critical areas. There is no reason to work a lifetime for success and give it away in a day. Don’t be “one of those investors” with a story. Preventing the loss of success is possible and something every investor should do.

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Help for Non-Members

Naturally we can help you more if you are an AZREIA member, but there are several things you can do as a non-member.

1. Take our FREE Entrepreneurial Self Assessment. This first step of our Launch Pad program helps you better understand your suitability for Real Estate Investing. It takes about 20 minutes to complete. [CLICK HERE to take the Entrepreneurial Self Assessment]

2. View the Success Factors videos. This free one-hour, six-part video series (CLICK HERE to view) covers several important topics for new investors:

    • What Will Be Covered – Goal Setting, Getting You Started Quickly, Taking Months Off Your Ramp Up Time, Getting You Connected, Reducing Mistakes
    • Jumping Right In! – Getting in the Right Mindset to Succeed; Top 5 Success Factors; Separating Fact from Myth; Understanding Different Investing Strategies
    • Education: Spending Your Dollars Wisely – Education You Need Versus Unnecessary Education; Mentors: What You Need to Understand Before Spending Your Money
    • It’s All for Nothing if You Don’t Do a Deal – Finding Deals & Getting Money for Deals
    • Tools for Success – Building Your Team & Leveraging the Market Update
    • Time to Get Started! – Look Out!; Your Next Steps

3. Take a Launch Pad session. This is free for members, but it is available to non-members for a fee on a space available basis. Launch Pad is a planning process when completed provides most new investors with the following:

    • Your Optimal Investing Path
    • Your Preferred Property Type
    • Your Property Acquisition Plan
    • Your Funding Plan
    • Your Educational Plan
    • Your Team Building Plan
    • Your Networking Plan
    • Your Beginning Timeline

I’m sure you noticed that each one of the above eight items begins with “Your”. That is because every investor is different. Your needs are unique to you, so your plan needs to be specifically designed to meet those needs. Also, your plan should fit in with your current life situation.


Register for the next available Launch Pad session: VIEW CALENDAR


4. Attend AZREIA meetings as a guest. There is a reasonable guest fee which is discounted if you register online.

    • The Market Update is presented at our Monthly Meetings, so you are able to receive this valuable information. (Only members may download and use the charts and data.)
    • You may meet AZREIA Business Associates in the Tradeshow during our Monthly Meetings. This will give you access to exceptional product and service providers that successful real estate investors use.
    • Networking at our Monthly Meetings is unsurpassed. As a non-member you may take full advantage of this opportunity.

5. Please enjoy our Blog of interesting articles by industry experts. Access our blog by CLICKING HERE.

6. The best way we can help you is to convince you to become a member. Our benefits are extensive. Our average registered member receives several hundred dollars in rebates and exclusive AZREIA discounts from The Home Depot. Discounts on education and services/products from our Business associates ensure you save big. Every AZREIA member should receive many times their annual dues back just through our rebates and discounts.

Please consider our “Build-Your-Own” membership plan as a cost-efficient way to fully participate in AZREIA. At only $60 a year under our current promotion and low meeting costs it is an ideal way to get started.

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